CoreMedia Blog

Transitioning to a headless architecture might seem daunting initially, but with thorough preparation and meticulous planning, it can be a straightforward process. The key to a successful migration lies in having a well-structured plan that addresses all aspects of the transition. By breaking down the process into manageable steps and ensuring thorough preparation, you can achieve a smooth and efficient move to a headless architecture. Remember, it’s not rocket science—just meticulous planning and execution.

As a consumer, I have become increasingly disillusioned with the entire concept of advertising. I've reached a point where I avoid using services if I can't circumvent receiving ads without enormous expense. It's a fascinating phenomenon because it wasn't that long ago that I loved ads. We all used to love ads, right? A small part of me yearns for that time of my youth, before the curtain had been lifted, where I saw commercials as another art form or creative expression. Now, I avoid them like the plague. Install the latest Adblock+ or uBlock Origin extension. How did it come to this?

Imagine digital marketing as a game of chess. Each piece on the board plays a crucial role in providing the best experience for your customers. Elements like content, data and omnichannel engagement — when strategically aligned — create a winning game plan that drives business success. In this article, we’ll explore how mastering the digital chessboard involves a seamless integration of compelling content, actionable data, and seamless omnichannel engagement.

The buzz is real. Artificial intelligence (AI) and omnichannel engagement are transforming the way businesses interact with customers. Yet, amidst these technological advancements, the human touch remains essential to creating exceptional and complete customer experiences. Sören Stamer, Founder & CEO CoreMedia, passionately explored this subject in his keynote speech at CoreMedia Connect 2024, so here’s a quick recap.

Last week, the world of content management and marketing automation converged once again at Connect and Partner Engage 2024, on May 28^th and 29^th, in Hamburg, for two days filled with insights, networking, and innovation. Industry leaders and experts gathered to discuss the latest trends, strategies, and technologies driving seamless customer experiences. Let’s take a closer look at the highlights of this exciting event! 

Today we had an easy job and let the girls that visited us for Girls Day write how they experienced their time at CoreMedia! Follow along as they explore the world of tech innovations in our office and find out what it's like to work in tech for one day.

Guided selling stands as the latest game-changer in commerce. In a world filled with choices, discover how this innovative approach not only alleviates decision fatigue but also prioritizes customer needs, offering a personalized and human-centric sales experience by leveraging artificial intelligence (AI) and machine learning tools.

With the Italian e-commerce vendor Commerce Layer disrupting the market, CoreMedia saw a great opportunity to test the CoreMedia Commerce Hub integration pattern with it. In this article, we want to demonstrate how easily the integration of a CoreMedia Commerce Hub Adapter for Commerce Layer can be created. The focus is on the developer experience.

Digital commerce is in the middle of a significant transformation. Buying journeys are shifting, with consumers demanding a smooth experience across channels and expecting personalized interactions. All while requesting high-quality and quick support. For businesses, this is a challenge to handle, and it involves managing multiple touchpoints and delivering exceptional human support, without sacrificing efficiency.

Meet the enhanced CoreMedia Experience Platform, where our Content Cloud capabilities expand to seamlessly incorporate a robust suite of Engagement Cloud solutions. We’ve added real-time personalization, optimization, contact center and many more capabilities to our platform, offering more ways to engage with your customers than any other DXP.