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Inspirational commerce

Nurture your customers through to purchase.

eCommerce integrations with CoreMedia
Inspirational Commerce Guided Selling

Client story

Contemporary commerce for timeless jewelry.

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Make your eCommerce store stand out from the crowd and increase revenue.

Optimise your eCommerce
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Our integrations

Connect with the most popular third-party solutions with our pre-built connectors.

Connect your commerce
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Inspirational commerce


Seamless eCommerce integrations

Client story


Pandora

Blog


Optimizing eCommerce

Our integrations


Connecting commerce

Inspirational Commerce Live Chat

Pave the way for inspirational commerce

eCommerce integrates with iconic digital experiences  

CoreMedia Content Cloud works in partnership with your eCommerce platforms, connecting the buying journey to create a seamless shopping experience.  

Ready-to-go connectors integrate best-in-class commerce tools with the CoreMedia content management system, bringing together all the tools you need in a single CMS platform.  

Create, manage and optimize eCommerce experiences across your channels, markets and devices at a global scale. Connect the buying journey with hyper-personalized content experiences, driving sales conversion, loyalty and repeat purchase.  

Harness your tools

Integrate and connect the buying journey.

Build on our super flexible content management system. Integrate your eCommerce, Product Inventory Management (PIM), CRM and AI personalization tools into a single platform with CoreMedia Content Cloud. Bring together all the tools you need to create a seamless buying experience across all channels, markets, devices and languages.   

Designed to allow maximum flexibility CoreMedia is easy to connect with best-of-breed eCommerce with pre-built connectors available out-of-the-box.  

Pull through customer insights and design hyper-personalized buying experiences that get engagement. Design targeted commerce campaigns. Connect offers, promotions and products to the content journey. Automate follow-ups to maximize sale conversions.

Inspirational Commerce Integrations

What makes it frictionless?

Flexibility

CoreMedia has flexibility and scalability at its core with a (hybrid) headless architecture that gives you the flexibility to choose. Out-of-the-box features and pre-built connectors give you all the tools you’ll need to create highly effective customer experiences. You also have the flexibility to develop further with CoreMedia. Connect your own tools or configure our CMS to meet your own bespoke needs.

Pre-built connectors

CoreMedia Content Cloud comes with ready-made connectors for all the most popular third party tools. Best-of-breed eCommerce, CRM, marketing automation, AI driven personalization, PIM and DAM tools are all supported with ready-to-go connectors that make light work of integrating your favorite tools with our CMS. Bring all your tools together with one easy-to-use platform.

Design commerce campaigns

Connect with customer insights from your CRM. Crunch big data with AI driven personalization tools. Analyze and optimize content journeys for maximum conversion. Automate sales follow-ups to close the deal. Customize and localize content across markets and languages with intelligent workflow. CoreMedia Content Cloud brings together all the tools you need to design, personalize, target and optimize eCommerce campaigns at a global scale.

Targeted offers and promotions

Pull through product data from your product inventory management (PIM) tools to automate stock and price updates across channels and markets globally. Import your current CRM segments or design new ones. Design offers and promotions and set targeting and automation rules. Hit your prospects with tailored offers at the right time and in the right channel.

Connect product to content

Tag products to link to related content. Set rules to show products to customers at the right time and in the right place. Prioritize your product content and automate when and how customers get to see it. Give customers a rich and deep product experience that’s always fresh with new content to explore.

Give customers the freedom to explore

Create subject tags in your content meta-data using CoreMedia Content Studio. Create groupings of content on related topics. Automate the creation of new journeys, unique to each customer and based on the tags and topics they select. Deliver deep, rich and highly relevant content journeys that are certain to keep customers engaging and exploring your content.

Close the sale

Automate follow-ups to drive customers through the buying journey. Set rules and automate content targeting at key drop-offs in the buying journey. Target customer behaviors with follow-up messages and offers encouraging customers to buy. Drive the final purchase click to maximize sale conversions.

Connect the purchase

Connect the final purchase to the buying journey inside CoreMedia Content Cloud. Seamless integrations with class leading eCommerce tools bring the final purchase moment into the content experience using a single tool. Design and deliver engaging content experiences across channels and markets. Optimize your purchase funnel and manage customers through the buying journey. Target products, promotions and offers to get conversions. Join it up with the final frictionless purchase using a range of best-in-class eCommerce tools.

Simple solutions

Combine the best content management and eCommerce tools to elevate your digital buying journey.

SAP integration

Ready-to-go connections. 

Built-in SAP connectors to effortlessly merge your content and commerce within a single platform. Integrate live product data with engaging, shoppable content. Connect your commerce with SAP.

SAP integrations

Salesforce integration

Ready-to-go connections. 

Out-of-the-box connectors make it easy for developers to integrate your Salesforce tools. Import your segmentation and persona models. Connect product inventory and automate stock and price updates. Connect the buying journey with Salesforce Commerce.   

Salesforce integrations

eCommerce

Seamless buying journeys. 

Rich personalized buying journeys combine live product info with omnichannel content. Create immersive, shoppable content. Target customers with tailored conversion messages. Plan, execute and optimize commerce campaigns at a global scale.

eCommerce integrations
Features

Real-time product info

With product descriptions, prices and stock data fully integrated from your PIM into our CMS, you can push product updates easily. Update product content, banners, ads and social posts automatically with price, stock and offer changes.

Shoppable formats

Turn any asset into an opportunity to buy. Allow one-click product purchase from any image, banner, social post or video. Pull product info from your PIM, to keep product and inventory information automatically up-to-date 

 

Data-driven personalization

Access customer data directly from your CRM. Personalize promotions, offers and content journeys. Target customers with tailored landing pages. Import your personas and segmentation or create new models inside the CMS.

Faster time to market

Content automation, and intelligent workflow management to publish content across all channels, languages and devices at a global scale.

Automated follow-ups

Set rules to automate targeted messages at key drop-off points in the buying journey. Incentivize customers to maximize sale conversions.

Sophisticated product tagging

Tag products to link to related content. Let customers explore rich product content by navigating through tagged topics. Set rules to prioritize products and push the right tagged content at the right time.

Pre-built connectors

Ready-made connectors bring together best-of-breed eCommerce tools with CoreMedia content management, CRM, PIM, DAM and AI driven personalization.

Flexible architectures

Out-of-the-box features and pre-built connectors combined with the flexibility to develop your own custom configurations to meet your own bespoke needs.  

Composable Commerce 

CoreMedia uses a composable architecture approach, allowing you to bring in new features quickly. Work on bringing in a new service while the rest of your customer-facing services are unaffected. 

Client success stories

Propelling fashion brands to the next digital level
Personalised luxury retail experiences
Personalised luxury retail experiences

Review us so we can do better

At CoreMedia, we're all about taking your digital experience to the next level! Your valuable feedback is what fuels our growth and helps us understand how we can serve you better. Rate us and receive a gift gard.

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Our team of experts are your team of experts

Get to know CoreMedia with a personal introduction from an expert.

What you’ll get

  • Explore key features relevant to you
  • See how businesses like yours have grown with CoreMedia
  • Guidance on changing platforms like a pro
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Explore and learn with our resources
Smart Content Management Dynamic Content
Smart content management

Surprise and delight customers with iconic content everywhere, all the time.

  • Preview in-context before publishing
  • Unlock the power of your teams with workflow and scheduling
  • Keep it compliant with built-in DAM
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Personalized Experiences
Personalized experiences

Nurture customers with personalized experiences at every opportunity.

  • Omnichannel customer targeting
  • Link customer data platforms to leverage audience insight
  • Integrate artificial intelligence driven hyper-personalization
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Real-time Conversations Omnichannel
Real-time conversations

Convert visitors into buyers with conversational experiences, contextual content and a human touch.

  • Guide customers through their buying journey using video shopping, chatbot, live chat and more 
  • Manage all calls and gain insights into interactions from web to contact center
  • Prioritize contacts and let high-value users talk to real people, to maximize ROI
Explore
Inspirational Commerce Guided Selling
Inspirational commerce

Grow your business by connecting the buying journey and converting sales.

  • Built-in connectors for Salesforce, SAP, HCL, Elastic Path, Spryker and more
  • Integrate live product feeds at a global scale
  • Turn rich media into one click shoppable content 
Explore

Elevate your digital experiences.

Choosing a CMS is a big decision. We’re here to help. Leave your details for a personalized consultation on how CoreMedia can tame the complex and help you realize your digital ambitions.

 

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How digitally evolved are you?

Evolution is adaptation to change. Will you survive?

Keeping up in a fast-paced digital world can be a struggle. Whether your business is still stuck in prehistoric times, or already fully-evolved, finding out where you fall on the Digital Evolution Model will help you stay competitive.

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Digital channels

Do you have a well-coordinated, multi-channel presence?

Yes, our content is everywhere all the time! Some is and some isn't. No, our content and data is all over the place.

Content teams

Are your content teams aligned, working together across departments and countries?

Yeah, we're like a well oiled machine! Kind of, but we still waste a lot of effort. No, the left hand doesn't know what the right is doing.

Data tools

Are your content, commerce and customer data tools integrated into a single toolkit?

Yes, we've got everything we need in a single software tool! Not really, we use multiple tools but they're not integrated. Defnitely not, our systems don't talk to each other at all.

Asset management

Is your brand content, product info and customer data all stored in one secure, globally accessible place?

Yes, we've got tight control of all our content and data. Some is and some isn't. No, our content and data is all over the place.

eCommerce

Can you merge brand content with commerce?

Yes, we seamlessly integrate ecommerce with our rich media content. We have commerce and rich content on the same sites, but they're not really integrated. No, our storefronts are completely separate.

Omnichannel marketing

Are your customer experiences seamless across desktop, mobile, apps and all other channels?

Yes, we are everywhere our customers need us to be! We have a good spread of channels, but not exhaustive. No, we focus mainly on desktop websites.

Campaigns

Can you update campaign content and product info across all your sites in minutes?

Yes, we can update our whole web estate at the touch of a button. It's ok, but could be faster. No, it takes an age to update all our sites.

Global control

Do you have global control of your content, with the flexibility to cater for local differences?

Yes, we can localize all day long without compromising global standards. Some control, but could be better. No, our content standards vary with no global oversight.

Personalized content

Can you personalize content so that your customers feel your sites are created just for them?

Yes, our content has the personal touch! Some personalization, but room for improvement. No. What's personalization?

Artificial Intelligence

Are you tapping into the power of artificial intelligence to turbo charge your customer experiences?

Yes, we're right at the leading edge of AI driven personalization! Not quite, but we're making plans. No, we don't trust robots!

Calculating

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Stage 1: Fragmented: Multiple Channels

You’re a digital dinosaur!

You have a beautiful website, but with fragmented digital experiences, you run the risk of extinction.

It’s time to evolve.

Your audiences want a seamless experience, no matter what's happening behind the scenes. When your experience is different or difficult, it’s important to start with the basics, such as cultivating a holistic approach to online digital experiences. Realign your teams, platforms, processes, goals, and metrics around a comprehensive view of the online experience. Focus on the end-to-end customer journey cutting across channels, desktop and mobile.

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Stage 2: Integrated: Multiple channels

You’re a fish!

Signs of exciting life are starting to form. Your DX is responsive and adaptive but it’s not quite personalized yet.

Keep swimming!

The integration of your brand content across every touchpoint (website, online store, social media, emails, apps, point of sale) creates immersive experiences. These flagship sites combine content-rich brand experiences with immediate conversion capabilities. Business teams and marketing are closely aligned. However, while the digital experience is responsive and adaptive, it’s not yet personalized.

Connect with an expert
Stage 3: Instant: Global expansion

You’re a crocodile!

You’re taking it global. Speed and scalability are key and just like a crocodile, you’re fast…but you’re clumsy.

Oh snap!

In this stage, the online digital experience becomes completely dynamic. You need content that is global, yet relevant, with plenty of local insights: Who is the user? Are they using a mobile phone? Is it raining where they are? Is it snowing? If it is, maybe they need warm, waterproof boots. All of this contextualized information creates a better user experience. With one global orchestration, you’re able to adapt everything, in whatever country or language you choose – while keeping turnaround times low. So keep evolving.

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Stage 4: Dynamic: Real time personalization

You’re a lion!

You’re reaching more customers in more countries and languages than ever before, and now you’re finally hunting and collecting info with precision.

But you can do more to keep your brand roaring!

As you graduate to the Instant level, you’re able to rapidly update everything - not just in one language and for one country, but in 20 languages and for 100 countries. Speed and scalability are key, driven by the need to roll out global campaigns in all languages and all touchpoints and make updates in minutes or hours, not weeks. But there’s still more to do to reach nirvana.

Connect with an expert
Stage 5: Immersive: Elevated experiences

You’re Captain Content!

You’ve done it! You have opposable thumbs AND you’re saving the world with your seamless, elevated customer experiences.

You're a superhero in the digital space.

Your digital world and your physical world are blending together in the most complementary way possible. When shoppers visit your store, they’ll be greeted with their pre-selected products. Language changes dynamically depending on country of origin – it's like the whole store was set up just for your one specific customer.

In this final stage, your customer experience is truly immersive and superior, and your flagship store merges your physical and digital world into one, with a truly personalized individual experience.

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