Platform
Platform Composable CMS Personalized experiences Real-time conversations Inspirational commerce Request a demo
Surprise and delight customers with your content everywhere, all the time.

About smart content management
Solutions:

Composable CMS

Surprise and delight customers with your content everywhere, all the time.

About smart content management

Digital Experience Platform DXP

Headless CMS flexibility

Multilingual content marketing

Content marketing workflow

AI-Powered CMS

Content management system CMS

Digital asset management system

Omnichannel marketing automation

Trusted CMS security

Digital Signage

Content karma

Are your teams at one with their
content management system?
Nurture customers with personalized experiences at every opportunity

Personalization & Experimentation

Personalized experiences

Nurture customers with personalized experiences at every opportunity

Personalization & Experimentation

CoreMedia Journeys

Cross-channel marketing automation

Email & SMS Marketing Campaigns

Social Messaging

and more

CoreMedia Personalization & Optimization

AI personalization

Real-time Personalization

A/B and Multivariate Testing

and more

Make it amazing

Create awesome personalised
experiences with our cutting edge
Digital Experience Platform.
Leverage the power of AI and the human touch to create meaningful interactions.

Overview of real-time conversations
Solutions:

Real-time conversations

Leverage the power of AI and the human touch to create meaningful interactions.

Overview of real-time conversations

CoreMedia Touchpoints

Live Chat

Conversational Bots - Chatbot & Voicebot

Video Call for Shopping & Support

Smart Windows

and more

CoreMedia Cloud Contact Center

Click2Call, Inbound & Outbound Calls

Call Transcription & AI Contact Classification

Call Management

AI Agent Assistant

and more

Request a demo

Stay in touch

With your customers. At all times.
Grow your business by connecting the buying journey

Overview of inspirational commerce
Solutions:

Inspirational commerce

Grow your business by connecting the buying journey

Overview of inspirational commerce

Salesforce integrations

SAP integrations

Ecommerce integrations

Next Best Recommendations (NBO & NBA)

Request a demo

Retail therapy

Putting the feel good into
your eCommerce.
Client stories
Navigate constant change with cutting edge innovations.

Client stories
Client stories

Navigate constant change with cutting edge innovations.

Client stories

Your sector

Retail

B2B

Travel & leisure

Healthcare

Luxury brands

Financial services

Media & entertainment

Telecommunications
Deckers Brands

Creating personalized, frictionless, satisfying digital shopping experiences for their customers.
Resources
We are always learning and developing new ideas to improve and adapt to customer needs, you can too.
Stay on top of the latest news and features, and make the most of our extensive resources and training materials.

Resources Center
Resources

We are always learning and developing new ideas to improve and adapt to customer needs, you can too.
Stay on top of the latest news and features, and make the most of our extensive resources and training materials.

Resources Center

For developers

Documentation

Product lifecycle

Headless API

Solutions

For Financial Services

Resources

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Knowledge base

Press

White papers & E-books

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Training & Enablement

Customer & Partner Support

Marketplace: Explore our integrations
Enablement

Make the most of our extensive
resources and training materials.
About
Our clients constantly innovate with us, making our solutions and technology something they don’t grow out of.

Our Reviews
About

Our clients constantly innovate with us, making our solutions and technology something they don’t grow out of.

Our Reviews

Our Story

Proof from the past. Promise for the future.

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Our Customers

Contact

Contact us

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Speak with an expert

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Get treated like a local by one of our global innovation experts.
Together we can help you make sense of the marketing tech to understand what’s most useful to you and your customers.

Tell us your needs
Get started

Get treated like a local by one of our global innovation experts.
Together we can help you make sense of the marketing tech to understand what’s most useful to you and your customers.

Tell us your needs

Assess your need

Get help understanding what you need

Speak with an expert

Speak to a sector expert

Request a demo

Implementation partners

Become a Partner

Explore our partner network

For developers

Free developer trial
How digitally evolved is your business?

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Personalization engine for personalized experiences | CoreMedia CMS

AI Personalization & Optimization

Name: CoreMedia Experience Platform
Brand: CoreMedia
Availability: InStock

Transform customer journeys with AI-driven personalization and enterprise-grade content management software.

Today’s customers expect more than generic experiences. They want meaningful, personalized content at every touchpoint. With CoreMedia AI Personalization & Optimization, you can deliver hyper-relevant content in real time, powered by centralized data and intelligent insights. Our solution unifies content management software with AI-driven personalization tools, helping brands build loyalty, drive conversions, and optimize performance at scale.

Features of AI Personalization & Optimization

Real-time personalization across channels

Expand customer experiences with real-time personalization on websites, mobile apps, social media, and contact centers. Add dynamic, AI-generated content to landing pages or campaigns using inline editing and placeholders, with no code required.

Customer Data Platform (CDP)

Unify customer data across CRM, PIM, and eCommerce systems in a single platform. This personalization engine ensures behavioral and demographic insights can be used to deliver tailored customer journeys.

Web and mobile analytics for personalization

Track web and app activity, from geolocation to device type, to refine website personalization tools and deliver optimized experiences across channels.

Mobile App Data

Collect mobile app data to create a foundation to enrich user segments and personalize experiences inside our customer experience platform.

Predictive segmentation and lead scoring

Use AI-driven segmentation and predictive lead scoring to prioritize audiences, target qualified leads, and deliver personalized marketing campaigns.

Targeted push notifications

Send AI-personalized push notifications to promote offers, nurture retention, and maximize relevance for each customer group.

Forms and surveys for data capture

Build forms and surveys into campaigns to capture behavioral data, enriching audience profiles for more accurate targeting and AI-powered personalization.

AI-generated content variants

Automatically generate multiple versions of headlines, text, and images with AI. Ensure every visitor sees a personalized customer experience that resonates in real time.

A/B/N and multivariate testing

Run advanced AI-driven multivariate tests across multiple versions of campaigns. Deploy winning content automatically to optimize conversions and ROI.

Watch this demo

Benefits of AI Personalization & Optimization

Whether you’re managing one site or hundreds, CoreMedia scales AI-powered personalization software globally without compromising speed or flexibility. Our enterprise content management software solutions enable businesses to optimize their website or offsite touchpoints, ensuring a smoother experience and ultimately increasing conversion rates.

Deliver truly personalized customer experiences that adapt instantly to user behavior and preferences, boosting engagement and retention.

AI personalization marketing eliminates wasted spend by automatically optimizing content to what converts best, increasing ROI.

Collect and analyze customer data across all platforms, building a single source of truth for content personalization and strategic campaigns.

Remove guesswork. AI-powered optimization constantly refines campaigns, ensuring your content always performs at its best.

Why CoreMedia's enterprise AI-driven personalization and optimization?

CoreMedia delivers AI-powered personalization from day one, with built-in optimization, dynamic journey orchestration, and a future-proof, composable CMS/DXP platform.

What is AI personalization in content management software?

AI personalization uses algorithms and customer data to deliver tailored content, offers, and journeys in real time within a CMS platform.

What is the difference between personalization and optimization?

Personalization adapts content to each user, while optimization ensures the entire campaign is tested, refined, and continuously improved. Increase conversion rates, improve user engagement and maximize return on investment (ROI). CoreMedia's customer experience platform optimizes by using algorithms, machine learning and data analytics to analyze user behavior, traffic patterns and other relevant metrics in real-time. Then, based on this analysis, changes and adjustments are made instantaneously.

Our team of experts are your team of experts

Get to know CoreMedia with a personal introduction from an expert.

What you’ll get

Explore key features relevant to you
See how businesses like yours have grown with CoreMedia
Guidance on changing platforms like a pro

Let's connect

Explore and learn with our resources

Smart content management

Surprise and delight customers with iconic content everywhere, all the time.

Preview in-context before publishing
Unlock the power of your teams with workflow and scheduling
Keep it compliant with built-in DAM

Explore

Personalized experiences

Nurture customers with personalized experiences at every opportunity.

Omnichannel customer targeting
Link customer data platforms to leverage audience insight
Integrate artificial intelligence driven hyper-personalization

Explore

Omnichannel content strategy for CoreMedia Touchpoints with AI personalization

Real-time conversations

Convert visitors into buyers with conversational experiences, contextual content and a human touch.

Guide customers through their buying journey using video shopping, chatbot, live chat and more
Manage all calls and gain insights into interactions from web to contact center
Prioritize contacts and let high-value users talk to real people, to maximize ROI

Explore

Inspirational commerce

Grow your business by connecting the buying journey and converting sales.

Built-in connectors for Salesforce, SAP, HCL, Elastic Path, Spryker and more
Integrate live product feeds at a global scale
Turn rich media into one click shoppable content

Explore

Elevate your digital experiences.

Choosing a DXP is a big decision, and we’re here to help. Whether you're looking for a new CMS or want to enhance your website with engagement tools to boost conversions, we'll consult you to realize your digital ambitions.

Book a demo