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Digital Experience Platform (DXP)

Elevate experience. Drive impact with CoreMedia.

To maintain a competitive edge, enterprises need more than traditional CMS capabilities, they need a modern digital experience platform that integrates seamlessly with existing stacks. CoreMedia’s DXP combines our powerful content management software with advanced personalization, omnichannel publishing, analytics, and integrations.

With 150+ pre-integrated connectors, including Digital Asset Management (DAM), CRM, and eCommerce tools, CoreMedia DXP empowers brands to deliver immersive, scalable experiences that evolve with business needs

Omnichannel Orchestration

The difference between DXP and CMS?

The driver behind many global brands, our versatile digital experience platform can support your ambitions for years to come.

The difference between DXP and CMS?

A digital experience platform builds on the functionality of a content management system (CMS) by unifying marketing, commerce, data, and personalization in one place. CoreMedia’s composable DXP enables:

  • Unified content + data for end-to-end experience design.
  • Personalization powered by AI and real-time customer insights.
  • Seamless omnichannel publishing across websites, apps, retail, and social.
  • Open architecture for enterprise CMS integrations.

The difference between DXP and CMS?

  • Unified toolkit: Manage customer data, product info, and content in one platform.
  • Omnichannel reach: Extend experiences beyond the web to apps, social, in-store screens, and future channels.
  • Deep integrations: 150+ pre-built connectors with Salesforce, SAP, HCL, Elastic Path, and more.
  • Composable architecture: Add or swap modules to fit enterprise needs without disruption.
  • Future-ready: Scale to match enterprise growth and rapidly adapt to new digital channels.

The difference between DXP and CMS?

While CMS platforms handle web content management, a DXP platform goes further by integrating:

  • Omnichannel delivery: publish once across multiple customer touchpoints.
  • AI personalization and marketing automation: automate content journeys at scale.
  • Analytics and testing: continuously optimize experiences based on performance.
  • CRM and commerce integrations: unify data for hyper-personalized engagement.

In short: a CMS manages content. A DXP solution orchestrates the entire customer experience.

The difference between DXP and CMS?

The best digital experience platform for enterprises is one that scales with global complexity, integrates with existing tools, and supports composable flexibility. CoreMedia partners with global brands in long-term relationships, evolving alongside their business and technology needs.

How to choose the right DXP for your business

Is it composable?

Choose a composable DXP that can flex to your needs, with custom workflows, editorial interfaces, and pre-built integrations - with your favorite 3rd party tools, including commerce and CRM. Does it have the ability to support custom architectures and bespoke integrations should you need them?

Is it scalable?

Your digital experience platform should adapt to new channels, AI tools, and eCommerce providers as your enterprise grows. CoreMedia DXP ensures long-term adaptability. You need a platform that can accommodate new social media channels or point of sale tech, integrate with new AI tools or simply shift direction if you want to change your ecommerce provider for example.

Is it fast to deploy?

Avoid lengthy implementations. With CoreMedia, out-of-the-box features get marketers running fast, while developers customize in parallel. If it takes hundreds of days and an eye watering budget to get up and running, it’s not fit for purpose in todays fast moving environment. Combine this with configuration and customization capabilities that your developers can work on without disturbing your marketers or the front-end customer experience.

Benefits of CoreMedia's digital experience platform (DXP)

Publish content variations across multiple regions, languages, and touchpoints with automatic global updates. Empower your content experts to create and adapt content at speed. Respond to market opportunities fast with a streamlined process.

 

Deliver content and assets across apps, websites, digital signage, and retail for consistent omnichannel experiences. Connect with your customers anytime, anywhere with our enterprise, composable DXP.

Integrate with Salesforce, SAP, HCL, and headless commerce platforms like Elastic Path to create shoppable rich media experiences.

Build hyper-personalized brand experiences at a global scale. Import CRM data, segment audiences, and deliver real-time personalized content powered by AI-driven recommendations.

Features of CoreMedia's digital experience platform (DXP)

Headless CMS with hybrid architecture

Give developers freedom with accessible code while empowering marketers with intuitive editorial tools.

Customer data integration

Pull insights from CRM, CDP, and AI systems to personalize at every touchpoint.

Simplified development and deployment

A unified environment reduces complexity for developers, accelerating launches.

Flexible customization

Configure workflows, APIs, and interfaces, or run with out-of-the-box features.

Collaboration at the core

One centralized content management software and customer experience software environment enables cross-team collaboration and reduces duplication.

Ready made integrations

Open API design with 150+ connectors lets enterprises integrate tools quickly. Developers can integrate third-party tools through a single user interface at speed.

Client success stories

Propelling fashion brands to the next digital level

Personalised luxury retail experiences

Our team of experts are your team of experts

Get to know CoreMedia with a personal introduction from an expert.

What you’ll get

  • Explore key features relevant to you
  • See how businesses like yours have grown with CoreMedia
  • Guidance on changing platforms like a pro
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Dynamic Content

Smart content management

Surprise and delight customers with iconic content everywhere, all the time.

  • Preview in-context before publishing
  • Unlock the power of your teams with workflow and scheduling
  • Keep it compliant with built-in DAM
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Personalized Experiences

Personalized experiences

Nurture customers with personalized experiences at every opportunity.

  • Omnichannel customer targeting
  • Link customer data platforms to leverage audience insight
  • Integrate artificial intelligence driven hyper-personalization
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Omnichannel content strategy for CoreMedia Touchpoints with AI personalization

Real-time conversations

Convert visitors into buyers with conversational experiences, contextual content and a human touch.

  • Guide customers through their buying journey using video shopping, chatbot, live chat and more 
  • Manage all calls and gain insights into interactions from web to contact center
  • Prioritize contacts and let high-value users talk to real people, to maximize ROI
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Guided Selling

Inspirational commerce

Grow your business by connecting the buying journey and converting sales.

  • Built-in connectors for Salesforce, SAP, HCL, Elastic Path, Spryker and more
  • Integrate live product feeds at a global scale
  • Turn rich media into one click shoppable content 
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Elevate your digital experiences.

Choosing a DXP is a big decision, and we’re here to help. Whether you're looking for a new CMS or want to enhance your website with engagement tools to boost conversions, we'll consult you to realize your digital ambitions.

 

CoreMedia Experience Platform

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