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Personalized experiences
Personalized experiences

Real-time Personalization

Drive engagement to the next level, from digital channels to the contact center.

Engaging your customers with unique, relevant and personal experiences isn’t easy. If your customer data is scattered across platforms and your content targeting is manual and slow, meeting customer expectations becomes a struggle.

CoreMedia pulls together all the tools you need to create hyper-personalized digital experiences from the web to the contact center. Easily incorporate dynamic content into your landing pages through inline editing or using placeholders, without the need for coding.

Personalized Campaigns

Real-time Personalization with CoreMedia

Combine seamless content management tools, with data-driven targeting and advanced onsite and offsite personalization on a single platform.

Why use Real-time Personalization?

Simple, it gets results. The more tailored your content, the more memorable your brand experience becomes, and the better your conversion metrics and KPIs perform. Use insights from your customer data to target personas and tailor content, from product recommendations to promotional messages, to drive sales.

Why personalize with CoreMedia?

You’ll find all the tools you need to create hyper-personalized digital experiences brought together on a single platform. 

Combine the seamless content management tools native to the CoreMedia Content Cloud, with the data driven targeting and advanced personalization solutions from Engagement Cloud into a single system, for effective results.

Integrated customer data

The greater your understanding of customer behaviors across touchpoints, the more effective your personalization strategies are. Unite customer data information on a single platform, integrating data from other solutions you’re using (e.g. CRM), allowing you to leverage behavioral insights.

Target across all touchpoints

Leverage customer insights from your digital channels and contact center interactions to create and target personalized content everywhere. Understand how your content will land with built-in channel and device content preview and testing features. Use automation tools to reuse segments and pre-set content delivery channels.

Key USPs

Personalize at scale

Deliver personalized content seamlessly across all channels at any scale, in real-time, with integrated advanced automation tools.

See like a customer

See through the eyes of the customer with in-context channel and device content preview and testing tools.

United data

Unite your customer data, bringing together behavioral insights from all touchpoints to deliver truly relevant content experiences to your customers.

Flex your tech

Our out-of-the-box integrations give you the flexibility to unify customer data from day one, without having to replace any of your existing infrastructure

Benefits of Real-time Personalization with CoreMedia

Capitalize on rich customer insights to deliver hyper-personalized experiences that let your customers know you know them and keep coming back for more. 

Customers expect individual experiences and relevant content across all channels. The more personalized the content, the more memorable the experience is.

Create personalized experiences for customers across their entire journey, onsite and offsite. Plan, schedule and automate omnichannel campaigns. Publish content across websites, social media, apps, in-store and point of sale. Preview how it will look across all channels and test content across different campaign scenarios.

Tailor content and messaging in real-time based on user behavior, preferences, and context, ensuring that each customer receives a personalized experience.

CoreMedia allows you to integrate customer data from different systems on a single platform. Combine content management with data-driven targeting and advanced AI-driven personalization.

CoreMedia capitalizes on insights from various sources to really get to know your customers. Re-use existing segments or create new ones, pulling together customer behavior data to create and target up-to-date, accurate personas.

Segment your audience with precision, allowing for highly targeted and relevant messaging to different customer segments.

Personalize promotions, offers and recommendations across your content, including images, banners and videos. Pull in stock information in real-time and target customer segments with offers and sales follow-ups. Say goodbye to slow and difficult manual updates.

Features

Personalization that works from day one

CoreMedia combines all the tools you need for personalization in one easy-to-use platform. Start working with your customer data immediately to create iconic, immersive customer experiences.

Highly configurable

Endless configuration options at your fingertips. Develop custom integrations, configure system blocks, and adapt content editor interfaces to suit your organization's needs.

Integrations

Integrations allow you to unify information from third-party tools, such as CRM and e-commerce solutions, such as Salesforce and many more.

Simple solutions

Real-time Personalization

Relatable, relevant content.  

Leverage your customer data to create unique, relevant experiences that keep customers coming back for more. 

Personalized Content Marketing

Cross-channel Marketing Automation

Deliver seamless personalized interactions at scale.

Turn customer data into actionable insights and engage your audience across channels, in a smooth and unified conversation.

Content Automation

AI personalization

Attract and retain customers with hyper-personalized experiences.  

Lighten your workload by integrating your third-party AI and CRM tools with our intuitive content management system.  

AI Personalization

Client success stories

Decker brands
Propelling fashion brands to the next digital level
Yoox [Picture]
Personalised luxury retail experiences
VL [Picture]
Personalised luxury retail experiences

Role based benefits

Marketer

What if you could launch campaigns instantly across 150 countries in 40 languages - driving conversions with personalized experiences powered by real-time data and insights?

  • Easily coordinate global campaigns across teams via one central interface
  • Use powerful translation workflows to stay on top of localization needs
  • Integrate AI driven hyper-personalization and dynamic content to optimize in real-time
  • Boost conversions with dynamic, guided experiences like video shopping, chatbots, and live chat

Director eCommerce

What if you could convert 50% or more of your website visitors into paying, repeat customers?

  • Move into high-velocity marketing to react immediately to trends
  • Orchestrate multi-experiences that merge content and commerce
  • Ensure brand consistency across all touchpoints with less manual work

Editor

What if you could reduce your time-to-web for new content from weeks to hours or even minutes with the help of AI?

  • Create, optimize and translate content faster with AI
  • Launch your new site on CoreMedia Content Cloud in just 8 weeks
  • Create regionalized campaigns in hours instead of weeks
  • Make and publish changes instantly - no need to wait for overnight replication

Developer

What if you could quickly connect your content platform to over 150 of the world's leading third party apps?

  • Connect to all leading eCommerce and Marketing platforms
  • One centralized UI for streamlined collaboration between teams
  • Easily integrate additional third-party apps with our Hubs API

Call Center Manager

What if your agents could effortlessly manage every customer interaction - voice, video, chat, and social - with real-time insights right at their fingertips?

  • Handle customer interactions from multiple channels through a single, user-friendly interface
  • Leverage advanced AI for real-time sentiment analysis and proactive engagement
  • Prioritize high-value contacts, routing them to the best available agents for a tailored experience
  • Enhance customer journeys with dynamic conversational tools like video calls, chatbots, and live chat, delivering the right support at the right time

Our team of experts are your team of experts

Get to know CoreMedia with a personal introduction from an expert.

What you’ll get

  • Explore key features relevant to you
  • See how businesses like yours have grown with CoreMedia
  • Guidance on changing platforms like a pro
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Explore and learn with our resources
Dynamic Content
Smart content management

Surprise and delight customers with iconic content everywhere, all the time.

  • Preview in-context before publishing
  • Unlock the power of your teams with workflow and scheduling
  • Keep it compliant with built-in DAM
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Personalized Experiences
Personalized experiences

Nurture customers with personalized experiences at every opportunity.

  • Omnichannel customer targeting
  • Link customer data platforms to leverage audience insight
  • Integrate artificial intelligence driven hyper-personalization
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Omnichannel Engagement
Real-time conversations

Convert visitors into buyers with conversational experiences, contextual content and a human touch.

  • Guide customers through their buying journey using video shopping, chatbot, live chat and more 
  • Manage all calls and gain insights into interactions from web to contact center
  • Prioritize contacts and let high-value users talk to real people, to maximize ROI
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Guided Selling
Inspirational commerce

Grow your business by connecting the buying journey and converting sales.

  • Built-in connectors for Salesforce, SAP, HCL, Elastic Path, Spryker and more
  • Integrate live product feeds at a global scale
  • Turn rich media into one click shoppable content 
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Elevate your digital experiences.

Choosing a DXP is a big decision, and we’re here to help. Whether you're looking for a new CMS or want to enhance your website with engagement tools to boost conversions, we'll consult you to realize your digital ambitions.

 

CoreMedia Experience Platform

Book a demo with one of our system experts.

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