header-mobile-bg

Our Writers

Uwe Fricke
Uwe Fricke
VP Sales Western Europe

Uwe Fricke leads the CoreMedia Sales Team in Western Europe. His area of responsibility includes customer acquisition and support, the development of partners, and CoreMedia corporate structures in France, Italy, Switzerland, Belgium, and the Netherlands, and the Iberian Peninsula. Uwe and his team are also responsible for selected key accounts in Germany. Together with his team, Uwe has made a significant contribution to the positioning of CoreMedia in the content-commerce space and is our trailblazer for retail, fashion, beauty, and luxury topics.

The Challenges of Branded Content in the All-Digital Era

The Challenges of Branded Content in the All-Digital Era

Customer experience (CX) has taken on an increasingly important role in today’s digital commerce era. CoreMedia's VP Cloud Solutions, Uwe Fricke,...
Uwe Fricke

Uwe Fricke

Playing to Win with Direct-to-Consumer Marketing Strategies

Playing to Win with Direct-to-Consumer Marketing Strategies

The last couple of years have been hard on all brands. But it’s been especially hard on companies that sell to athletes and casual sports fans.
Uwe Fricke

Uwe Fricke

The Role of Product-Aligned Storytelling in DTC Marketing

The Role of Product-Aligned Storytelling in DTC Marketing

As I discussed in my last post, Direct-to-Consumer (DTC) sales and marketing strategies are transforming the way that consumer brands interact...
Uwe Fricke

Uwe Fricke