Get to know CoreMedia with a personal introduction from an expert.
What you’ll get
- Explore key features relevant to you
- See how businesses like yours have grown with CoreMedia
- Guidance on changing platforms like a pro
The difference between DXP and CMS?
The driver behind many global brands, our versatile digital experience platform can support your ambitions for years to come.
What is a DXP?
A digital experience platform builds on the functionality of a content management system (CMS) by unifying marketing, commerce, data, and personalization in one place. CoreMedia’s composable DXP enables:
- Unified content + data for end-to-end experience design.
- Personalization powered by AI and real-time customer insights.
- Seamless omnichannel publishing across websites, apps, retail, and social.
- Open architecture for enterprise CMS integrations.
What are the benefits of a DXP?
- Unified toolkit: Manage customer data, product info, and content in one platform.
- Omnichannel reach: Extend experiences beyond the web to apps, social, in-store screens, and future channels.
- Deep integrations: 150+ pre-built connectors with Salesforce, SAP, HCL, Elastic Path, and more.
- Composable architecture: Add or swap modules to fit enterprise needs without disruption.
- Future-ready: Scale to match enterprise growth and rapidly adapt to new digital channels.
What’s the difference between a CMS and DXP?
While CMS platforms handle web content management, a DXP platform goes further by integrating:
- Omnichannel delivery: publish once across multiple customer touchpoints.
- AI personalization and marketing automation: automate content journeys at scale.
- Analytics and testing: continuously optimize experiences based on performance.
- CRM and commerce integrations: unify data for hyper-personalized engagement.
In short: a CMS manages content. A DXP solution orchestrates the entire customer experience.
Which is the best DXP?
The best digital experience platform for enterprises is one that scales with global complexity, integrates with existing tools, and supports composable flexibility. CoreMedia partners with global brands in long-term relationships, evolving alongside their business and technology needs.
Our team of experts are your team of experts
Explore and learn with our resources
Content Management
Create highly engaging content for all channels, regions and languages - turbocharged by AI.
- Create, edit, and publish instantly to every channel, any time
- Automate operational content tasks with CoreMedia KIO AI
- Maintain quality and compliance with localization and governance tools.
Personalization & Experimentation
Deliver personalized experiences that adapt to each user – powered by data, insights and ongoing optimization.
- Combine content, data, and AI to tailor every interaction
- Keep user profiles up to date with behavioral and transactional data
- Test, learn, and optimize with A/B experiments to increase ROI.
Marketing Automation
Automate and orchestrate campaigns across every channel – turning data into timely, relevant messages.
- Plan and launch omnichannel journeys powered by lead scoring
- Automate outreach via email, SMS and digital ads integrations
- Keep your marketing relevant from the first touch to conversion.
Customer Engagement
Turn visitors into loyal customers with conversational, human-centered experiences.
- Engage instantly via chatbots, live chat, click-to-call, video shopping and more
- Blend digital and human interactions to reduce friction and build trust
- Empower agents with AI-driven insights
