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Bringing Buderus into a new era of user experience for both end customers and dealer partners.
external systems connected
coordinated automated tests
registered business partners gaining access to the B2B portal
Relaunching Buderus
Empowering the digital future
To establish a robust foundation for the web portal redevelopment, Buderus turned to CoreMedia, an Enterprise Content Management System designed for tailored communication with both end customers and dealer partners. This choice not only ensured investment security but also future-proofed the platform. Additionally, transitioning to the Bosch Azure Cloud allowed Buderus to meet the stringent operational and security requirements set by the parent company.
As an integral part of the transformation journey, Buderus unveiled a cutting-edge B2B portal to digitalize processes and bring all partner information under one roof. This portal provides over 40,000 registered dealers with seamless access to a suite of customized tools, training, and information, all integrated with Bosch login functionality. By providing easy access to the necessary information to effectively sell to end customers, successfully install systems, and provide ongoing maintenance, installers and heating companies are empowered to excel in their roles. Advanced personalization tools and multiple partner access levels within the platform enable editors to fine-tune content and incentives, such as raffles or competitions, to cater specifically to individual partners or job roles.
Telekom MMS, with its agile project management approach, handled the content migration to CoreMedia, including training for administrators and editors. An identity management system was introduced to regulate roles and access rights for dealer partners on the new web portal. To align with its brand promise, the project team paid close attention to corporate design guidelines, design quality, consistency, accessibility, and responsive design. Successful integration of over 25 external systems and Bosch applications further demonstrated their commitment to a seamless experience.
With such a vast number of integrations, continuous monitoring, testing and deployments became essential. Over 500 coordinated test cases were fully automated and executed nightly as part of a comprehensive regression testing strategy. The system's performance and security were also highly automated to maintain optimal functionality.
Tangible outcomes
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