But with size comes complexity. Operating across 3 major business units in 40 countries, and dealing with customers, stakeholders, shareholders, governments, journalists, NGOs and employees, there’s a lot going on.  

CoreMedia Content Cloud helps Sonepar tame this complexity. Consolidating platforms, migrating to a single CMS, bringing data pots together in a single tech. These are the foundations of a centralized strategy for an improved experience. Better for internal teams, better for stakeholders and certainly better for customers.  

Content Cloud integrates with Sonepar’s entire toolkit using ready-to-go connectors. Customer data, product information, and content come together inside a single easy-to-use CMS.  

Built-in content configuration tools bring web pages to life with quality content that’s super easy to update and keep brand compliant. Content gets repurposed for different channels inside a single Content Studio. Configurable workflow management tools give Sonepar teams clear responsibilities, and everyone understands their role. Central teams, regional roles and distributors all synchronized and working together.  

Streamlining process always saves valuable time. Team morale goes up, energy levels rise, and people are free to engage with the core purpose of their role, delivering amazing digital experiences on Sonepar sites.  

Content Cloud’s built-in workflow tools remove ambiguity between content roles and this speeds up publishing. Distribution teams can get straight to the content they need to help their customers, and this impacts customer satisfaction and sales conversion.  

Across the global web estate the consistency of quality on-brand content is up. At the same time country teams are free to explore and create more local country content than ever before. 

Now Sonepar's web-estate runs like a well-oiled machine, they’re looking to new channels to extend the experience. 

Taking their content to more customers with new channels and content formats will be easy using Content Cloud. Connecting the eCommerce platform with CoreMedia will also extend how customers can shop Sonepar products.