KSB selected CoreMedia’s Digital Experience Platform (DXP) and Bitgrip’s implementation as the foundation for its global relaunch. CoreMedia stood out for its high stability, strong performance, and ability to support multiple languages — crucial for a global company like KSB.

Additionally, its intuitive editor experience was another important criteria to select the best DXP. CoreMedia's robust content management and personalization capabilities enabled KSB to: 

• Unify its web presence with a single, centralized platform supporting 60+ country sites. 

• Enhance product discovery through an advanced digital product catalog featuring optimized search and intuitive navigation. 

• Deliver an intuitive user experience with a modernized UI/UX, ensuring consistency across all touchpoints and in all markets.

• Integration of online sales through APIs and front-end integration of the existing SAP Hybris shop system.

• Enable future growth through CoreMedia’s headless architecture and "best-of-breed” approach, allowing flexibility in adopting new digital solutions.

As a critical first step, KSB introduced a long-planned digital product catalog, enhancing its B2B customer experience. The new catalog allows customers to quickly find the right products, access detailed specifications and explore related services, streamlining the buyer’s journey from research to purchase. 

Today, KSB operates a single, integrated web platform in 25 languages, serving customers worldwide with a streamlined digital experience. Thanks to CoreMedia’s flexible and high-performance DXP, KSB remains technologically independent while staying open to future innovations. The transformation has positioned KSB as a digital leader in the manufacturing industry, providing a best-in-class customer experience that drives engagement and business growth.