Deckers Brands Case Study

• Competing in global eCommerce through relevant content and storytelling with rich, visual user experiences
• Global cross-disciplinary teams struggling to share content more efficiently across multiple brands
• Need for immediate, localized content launches based on trends like seasonal weather changes
• Immediately integrate with thee Commerce platforms

• Open, best-of-breed, API-driven solution provides "the missing piece" for enterprise eCommerce solutions
• Combines a headless content management repository and asset management system with an multichannel delivery engine
• Easy to learn, yet powerful visual UI that facilitates the real-time composition and preview of complex, front-end customer experiences across different digital channels and devices
• Enterprise-level translation and localization capabilities, modular multichannel architecture, and a great implementation team 

• CoreMedia Content Cloud-based solution launched in under two months
• All Deckers brands now share a platform enabling consistent mobile-first optimized experiences
• Marketers and merchandisers can focus on customer experiences and respond to trends faster
• Time-to-market for new campaigns and content reduced from several weeks to hours
• Content is re-used more efficiently across brands and regions
• Real-time Live Streaming of Ultramarathon made possible with 6 Homepage Updates in a day

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