Aren't we all on the trail of the user in detective-like detail work? We analyze clues, try to understand motives, think about the next steps. Our most important clues: UX-specific KPIs.
Christian Rohr, Senior Lead UX, and Tim Kirlicks, Executive Director, will give you an overview of today's most important KPI, show you how to measure them successfully, and thus evaluate the UX measures for your digital offerings based on data. (Available in German only.)