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Get to know CoreMedia with a personal introduction from an expert.
What you’ll get
- Explore key features relevant to you
- See how businesses like yours have grown with CoreMedia
- Guidance on changing platforms like a pro
Pave the way for inspirational commerce
Harness your tools
What makes it frictionless?
Flexibility
CoreMedia has flexibility and scalability at its core with a (hybrid) headless architecture that gives you the flexibility to choose. Out-of-the-box features and pre-built connectors give you all the tools you’ll need to create highly effective customer experiences. You also have the flexibility to develop further with CoreMedia. Connect your own tools or configure our CMS to meet your own bespoke needs.
Pre-built connectors
CoreMedia Content Cloud comes with ready-made connectors for all the most popular third party tools. Best-of-breed eCommerce, CRM, marketing automation, AI driven personalization, PIM and DAM tools are all supported with ready-to-go connectors that make light work of integrating your favorite tools with our CMS. Bring all your tools together with one easy-to-use platform.
Design commerce campaigns
Connect with customer insights from your CRM. Crunch big data with AI driven personalization tools. Analyze and optimize content journeys for maximum conversion. Automate sales follow-ups to close the deal. Customize and localize content across markets and languages with intelligent workflow. CoreMedia Content Cloud brings together all the tools you need to design, personalize, target and optimize eCommerce campaigns at a global scale.
Targeted offers and promotions
Pull through product data from your product inventory management (PIM) tools to automate stock and price updates across channels and markets globally. Import your current CRM segments or design new ones. Design offers and promotions and set targeting and automation rules. Hit your prospects with tailored offers at the right time and in the right channel.
Connect product to content
Tag products to link to related content. Set rules to show products to customers at the right time and in the right place. Prioritize your product content and automate when and how customers get to see it. Give customers a rich and deep product experience that’s always fresh with new content to explore.
Give customers the freedom to explore
Create subject tags in your content meta-data using CoreMedia Content Studio. Create groupings of content on related topics. Automate the creation of new journeys, unique to each customer and based on the tags and topics they select. Deliver deep, rich and highly relevant content journeys that are certain to keep customers engaging and exploring your content.
Close the sale
Automate follow-ups to drive customers through the buying journey. Set rules and automate content targeting at key drop-offs in the buying journey. Target customer behaviors with follow-up messages and offers encouraging customers to buy. Drive the final purchase click to maximize sale conversions.
Connect the purchase
Connect the final purchase to the buying journey inside CoreMedia Content Cloud. Seamless integrations with class leading eCommerce tools bring the final purchase moment into the content experience using a single tool. Design and deliver engaging content experiences across channels and markets. Optimize your purchase funnel and manage customers through the buying journey. Target products, promotions and offers to get conversions. Join it up with the final frictionless purchase using a range of best-in-class eCommerce tools.
Simple solutions
Combine the best content management and eCommerce tools to elevate your digital buying journey.
Review us so we can do better
At CoreMedia, we're all about taking your digital experience to the next level! Your valuable feedback is what fuels our growth and helps us understand how we can serve you better. Rate us and receive a gift gard.
Our team of experts are your team of experts
Explore and learn with our resources
Smart content management
Surprise and delight customers with iconic content everywhere, all the time.
- Preview in-context before publishing
- Unlock the power of your teams with workflow and scheduling
- Keep it compliant with built-in DAM
Personalized experiences
Nurture customers with personalized experiences at every opportunity.
- Omnichannel customer targeting
- Link customer data platforms to leverage audience insight
- Integrate artificial intelligence driven hyper-personalization
Real-time conversations
Convert visitors into buyers with conversational experiences, contextual content and a human touch.
- Guide customers through their buying journey using video shopping, chatbot, live chat and more
- Manage all calls and gain insights into interactions from web to contact center
- Prioritize contacts and let high-value users talk to real people, to maximize ROI
Inspirational commerce
Grow your business by connecting the buying journey and converting sales.
- Built-in connectors for Salesforce, SAP, HCL, Elastic Path, Spryker and more
- Integrate live product feeds at a global scale
- Turn rich media into one click shoppable content
Calculating
Stage 1: Fragmented: Multiple Channels
You’re a digital dinosaur!
You have a beautiful website, but with fragmented digital experiences, you run the risk of extinction.
It’s time to evolve.
Your audiences want a seamless experience, no matter what's happening behind the scenes. When your experience is different or difficult, it’s important to start with the basics, such as cultivating a holistic approach to online digital experiences. Realign your teams, platforms, processes, goals, and metrics around a comprehensive view of the online experience. Focus on the end-to-end customer journey cutting across channels, desktop and mobile.
Stage 2: Integrated: Multiple channels
You’re a fish!
Signs of exciting life are starting to form. Your DX is responsive and adaptive but it’s not quite personalized yet.
Keep swimming!
The integration of your brand content across every touchpoint (website, online store, social media, emails, apps, point of sale) creates immersive experiences. These flagship sites combine content-rich brand experiences with immediate conversion capabilities. Business teams and marketing are closely aligned. However, while the digital experience is responsive and adaptive, it’s not yet personalized.
Connect with an expert
Stage 3: Instant: Global expansion
You’re a crocodile!
You’re taking it global. Speed and scalability are key and just like a crocodile, you’re fast…but you’re clumsy.
Oh snap!
In this stage, the online digital experience becomes completely dynamic. You need content that is global, yet relevant, with plenty of local insights: Who is the user? Are they using a mobile phone? Is it raining where they are? Is it snowing? If it is, maybe they need warm, waterproof boots. All of this contextualized information creates a better user experience. With one global orchestration, you’re able to adapt everything, in whatever country or language you choose – while keeping turnaround times low. So keep evolving.
Connect with an expert
Stage 4: Dynamic: Real time personalization
You’re a lion!
You’re reaching more customers in more countries and languages than ever before, and now you’re finally hunting and collecting info with precision.
But you can do more to keep your brand roaring!
As you graduate to the Instant level, you’re able to rapidly update everything - not just in one language and for one country, but in 20 languages and for 100 countries. Speed and scalability are key, driven by the need to roll out global campaigns in all languages and all touchpoints and make updates in minutes or hours, not weeks. But there’s still more to do to reach nirvana.
Connect with an expert
Stage 5: Immersive: Elevated experiences
You’re Captain Content!
You’ve done it! You have opposable thumbs AND you’re saving the world with your seamless, elevated customer experiences.
You're a superhero in the digital space.
Your digital world and your physical world are blending together in the most complementary way possible. When shoppers visit your store, they’ll be greeted with their pre-selected products. Language changes dynamically depending on country of origin – it's like the whole store was set up just for your one specific customer.
In this final stage, your customer experience is truly immersive and superior, and your flagship store merges your physical and digital world into one, with a truly personalized individual experience.
Connect with an expert
