Search behavior is changing fast. AI-generated summaries now appear before traditional search results, so your content needs to be optimized to appear where decisions are made. In this webinar, experts from ]init[ and CoreMedia will show you how to prepare your content for AI-driven search and stay visible despite the “zero-click” trend.
What you’ll learn:
- Understand: What is Generative Engine Optimization (GEO)?
- Plan: How to future-proof your SEO strategy.
- Implement: The editorial and technical tools you need today.
- Launch: How GEO builds on classic SEO and accessibility.
Please note that the webinar will be conducted in German.
