CoreMedia Partners with Acrolinx to Improve Consistency, Clarity, and Performance
Integrated connector providers editors with instant access to content optimization tools and metrics
HAMBURG, GERMANY & BERLIN, GERMANY (May 18, 2021) – CoreMedia, developer of the agile content management and digital experience platform, CoreMedia Content Cloud, today announced a strategic partnership based on its productized integration with Acrolinx, provider of the AI-powered content creation platform. With this new integration, CoreMedia and Acrolinx customers can now easily create clear, concise content that resonates with their target audiences and deploy that content at scale across numerous channels and markets.
CoreMedia Content Cloud is a flexible, composable Digital Experience Platform (DXP) built on an agile CMS and advanced DAM that enables leaders in all industries to orchestrate personalized experiences and deliver them to any channel – reliably, efficiently, and at enterprise scale. Acrolinx is an AI-powered content governance solution that helps companies to create content that supercharges the customer journey. Together, they make digital content creation and delivery more effective than ever before.
The Acrolinx and CoreMedia integration helps enterprises scale corporate voice, brand, terminology and more across marketing, product, and support teams to ensure all content meets corporate guidelines. Accessible directly within the CoreMedia Studio user interface, Acrolinx helps marketers, merchandisers, support, and tech doc writers to create quality content. It scans and scores their content across seven different writing goals: Tone, Correctness, Clarity, Consistency, Inclusivity, Scannability, Words, and Phrases.
“We are entering a period of hypergrowth when it comes to digital content creation. Cultural production is accelerating, and brands need to keep up,” said CoreMedia CEO, Soeren Stamer. “CoreMedia Content Cloud and Acrolinx are teaming up to provide a new model for global brand orchestration – a model that combines quality, consistency, and relevance with speed, scalability, and automation.”
CoreMedia and Acrolinx customers will see an increase in throughput without the need for increasing headcount or budget. Customers will be delighted to not only see content that is written to resonate with them but to experience relevant content throughout their entire journey regardless of the department they are engaging with.
CoreMedia and Acrolinx customers can take advantage of this integration today. To learn more, visit https://www.coremedia.com/labs.
Acrolinx is revolutionizing strategy-aligned content creation. Our platform is helping large global brands, including IBM, Google, and Facebook, produce on-brand and on-target content, at an enterprise scale. Acrolinx is a spin-off of Germany’s DFKI, one of the world’s leading research institutes in the field of Artificial Intelligence. Learn more at acrolinx.com.
CoreMedia is the digital experience and content management engine behind today’s most iconic online brands. Our flagship product, CoreMedia Content Cloud, is a flexible, composable Digital Experience Platform (DXP) built on an agile CMS and advanced DAM that enables leaders in all industries to orchestrate personalized experiences and deliver them to any channel – reliably, efficiently, and at enterprise scale. Marketers, merchandisers, and developers can work collaboratively and efficiently on omnichannel experiences that drive engagement, increase loyalty, improve brand visibility, and boost revenue. For more information, or to set up a demo, visit us at www.coremedia.com. You can also follow us on LinkedIn, on Twitter @contentcloud, or read our blog at blog.coremedia.com.