KOPENHAGEN, DENMARK & HAMBURG, GERMANY (March 1, 2018) - Siteimprove, a global software company that helps companies manage and deliver their websites, today announced its partnership with CoreMedia. CoreMedia is the leading provider of high-end content management for brands and retailers.
At the heart of this alliance lies a new integration that gives CoreMedia users instant access to Siteimprove's powerful platform directly from CoreMedia Studio: user-centric control of websites through effective cloud-based tools and services.
The application will be available to CoreMedia customers as an add-on module - implemented in a dynamic Siteimprove widget integrated into the user interface. From here, website operators have real-time access to data from the Siteimprove Intelligence Platform. This allows companies to improve their websites in key areas such as quality assurance, search engine optimization, web analytics and digital accessibility - even before content goes online. If content changes in the content management system (CMS), the widget is automatically reloaded and thus always remains up-to-date.
"Durch die Partnerschaft mit Siteimprove haben unsere Kunden einen sofortigen Zugriff auf alle Informationen, um dringende und grundlegende Probleme ihres Online-Geschäfts schnell zu identifizieren und zu lösen. Das Ganze alles aus einer einzigen Benutzeroberfläche, ohne dass zwischen mehreren Anwendungen gewechselt werden muss", said Martin Schlüter, VP Sales DACH at CoreMedia. "Dies wird vor allem denjenigen nutzen, die sich der Herausforderung ihrer Datenverwaltung in einer zunehmend komplexen globalen Umgebung stellen wollen – z.B. bei E-Commerce-Integrationen und personalisierter Kommunikation über viele Kanäle, Geräte und Formate."
Siteimprove's platform is currently used by more than 6,000 organizations around the world to manage and improve their digital presences. Seamless integration of core functionality with CoreMedia's CMS now enables web managers to gain new insights into their data and gain complete visibility into content quality, performance and visitor behavior.
"Zu den Kunden von CoreMedia zählen große globale Marken mit komplexen und inhaltsreichen Webseiten aus dem Einzelhandel, dem öffentlichen Sektor und auch anderen Branchen. Durch die Zusammenführung unserer Plattformen haben unsere Kunden einen Wettbewerbsvorteil beim Aufbau von hochwertigen digitalen Erlebnissen – und das auf jedem Kanal oder jedem Gerät," said Morten Ebbesen, CEO at Siteimprove.
One of these customers is the city of Hamburg - a long-time partner of both companies - which benefits from the new plugin. Klemens Jäger, Editor-in-Chief of Hamburg.de says: "Wir freuen uns sehr über die Partnerschaft von CoreMedia und Siteimprove und damit dem Zugang zum neuen integrierten Tool. Als führendes Stadtportal in Norddeutschland sind wir verpflichtet, den Deutschen Online-Erlebnisse zu bieten, die akkurat, barrierefrei, relevant und ansprechend zugleich sind. Mit Hilfe von Webseitenanalysen und Details zu den redaktionellen Inhalten können unsere Mitarbeiter ihre Arbeit ohne Verzögerung testen, korrigieren und optimieren."
About CoreMedia
CoreMedia was founded in 1996 and is headquartered in Hamburg, Germany, with offices in San Francisco, Arlington VA, London and Singapore. CoreMedia provides a content experience platform using an intelligent omnichannel approach to content management, digital asset management and deep eCommerce integrations. Our platform for industry leaders - including Luxottica, Calvin Klein, Tommy Hilfiger, Deutsche Telekom and YOOX Net-a-Porter - offers an intuitive editorial interface, unbeatable flexibility, and robust scalability and extensibility. The ability to deliver outstanding results has helped CoreMedia achieve an exceptional track record - as the best CMS for eCommerce.
About Siteimprove A/S
Siteimprove is a Copenhagen-based multinational software-as-a-service company that provides cloud-based tools and services for website management and optimization. Siteimprove was founded in Denmark in 2003 by current CEO Morten Ebbesen and is headquartered in Copenhagen. Siteimprove is also represented in numerous other countries. More than 6,000 public and private organizations worldwide manage their digital presence with Siteimprove. The Siteimprove Intelligence Platform, an intelligent automation software, is the company's core product.
The software automates the detection of errors and problems on websites. At the same time, it offers concrete recommendations for action to optimize digital presences, especially in the areas of quality assurance, search engine optimization and (digital) accessibility. As part of the software, the Digital Certainty Index (DCI) assesses the performance of a website using an intuitive scoring system. In this way, optimization potentials are identified and progress is made traceable.
