CoreMedia LiveContext for Use with SAP® WCEM

Combining our unique strengths to optimize sales and marketing channels.


CoreMedia LiveContext for use with SAP WCEM

SAP® Web Channel Experience Management (WCEM) is a Web channel platform that delivers a full range of e-marketing, e-commerce, and e-service functions for creating and deploying Web shops as a profitable sales, service, and interaction channel.

Working together, CoreMedia and SAP® demonstrate how the right mix of product and contextualized marketing content can increase up-sell and cross-sell opportunities, and significantly strengthen customer loyalty.

Thanks to their distinctive ability to orchestrate content, effectively manage context, and optimize the online customer experience, CoreMedia and SAP® are able to assist organizations in realizing the full benefits of an integrated and optimized online customer experience capability.


  • Customers are engaging with web stores across an enormous range of touchpoints and devices making it harder to deliver consistent, unified experiences

  • Customers are increasingly relying on recommendations from online friends to find product and services

  • Customer loyalty is becoming harder to capture and retain

  • Customers expect consistency and relevance across the entire e-Commerce experience, not just isolated transactions

  • Global expansion requires multi-language, multi-site capabilities to ensure brand consistency

  • Effective e-Commerce requires incredible amounts of data from multiple sources - leading to significant integration challenges

  • The lack of face-to-face interaction in e-Commerce demands new technologies of engagement


  • Delivers highly relevant content tailored to the customers’ online context

  • Improves editorial & business user productivity with easy-to-use tools

  • Unlocks the value of assets stored in CRM, ERP and SCM

  • Increases awareness, influence, trust, participation and loyalty

  • Provides competitive differentiation

  • End-to-end management and delivery of rich contextual content

  • Augments back-end product data and enables contextually rich online shop front and campaigns

Resources


Partners


  • Createch Group

    The Createch Group is a Canadian leader in operational process optimization and technological solutions integration more...
  • ecenta

    ecenta is a consulting firm specializing in complex implementation projects in the SAP® Business Suite product range. more...
  • Knack Systems

    Knack Systems is a Global Information Technology Services company providing a full spectrum of SAP® Services with additional focus on SAP® CRM, TPM, SCM and BI solutions since 1998. more...
  • The Principal Consulting (TPC)

    The Principal Consulting (TPC) partners with organizations to implement, extend, and upgrade hundreds of SAP solutions, including Mobility, CRM, and BI. more...

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