The Smarter B2C e-Commerce Solution for IBM WebSphere Commerce
CoreMedia LiveContext's IBM validated, out-of-the-box integration with IBM WebSphere Commerce, enables customers to rapidly augment their existing IBM online stores with visually engaging and immersive content without disrupting their business.
IBM and CoreMedia: A Powerful Partnership
CoreMedia LiveContext's unrivaled integration with IBM WebSphere Commerce’s existing product catalog, e-Marketing and personalization capabilities is the result of extensive collaboration with and unique access to the IBM product teams. The two systems are linked by a common set of APIs, sophisticated session handling and an efficient publishing model that blends real-time product data with branded content.
CoreMedia LiveContext augments the capabilities of the IBM WCS Management Center with support for adaptive and responsive image handling, flexible text overlays, “drag and drop” image maps, flexible navigation management, SEO optimization tools, real-time multi-channel previews, mobile-first site templates, fully reusable content assets, and advanced personalization of both content and commerce elements.
Working together, CoreMedia and IBM provide a complete Experiential Commerce solution to drive brand building and enrich product catalogs.
Out-of-the-Box IBM Validated Solution
CoreMedia’s fully productized and IBM validated offering ensures that IBM WebSphere Commerce customers can innovate quickly, reduce their implementation costs, and protect their existing investments while getting the most out of both platforms.
Be efficient and accurate. With access to IBM WCS workspaces and related tasks, business users can view associated products, create accompanying content and accurately coordinate promotions and campaigns with their e-Commerce colleagues.
Product Asset Management
Effectively managing all of the rich media digital assets associated with a product — including images, videos, and related documents — has never been easier, nor so seamless. Create visually enhanced Product Detail Pages (PDP) that delight, inform and convert online shoppers.
Express Deployment Solution (EDS)
The Express Deployment Solution (EDS) is a proven fixed-price, fixed-scope rapid deployment offering aligned with tangible business value and delivered in as little as 10 weeks. It ensures that customers can implement CoreMedia LiveContext in a reasonable timeframe, at a predictable price and with minimal risk.
The IBM Marketing Cloud is a cloud-based digital marketing platform that provides email marketing, lead management and mobile engagement solutions. By extending CoreMedia LiveContext to connect with the IBM Marketing Cloud, joint customers can easily create personalized email newsletters and targeted landing pages that are seamlessly integrated with their existing Web content, media assets, and e-Commerce data – all from a single user interface.
More Information on B2C IBM e-Commerce
Videos and Webcasts
CoreMedia LiveContext for IBM Marketing Cloud Integration Showcase Video
Bob Balfe, Senior Technical Staff Member for World Wide IBM Commerce, shows how easily CoreMedia Studio integrates with WebSphere Commerce and the IBM Marketing Cloud. Watch the video.
This 2-page fact sheet explains how retailers can take advantage of CoreMedia’s deep, real-time integration with the IBM Marketing Cloud to deliver customizable experiences with the right content at the right time.
Shoppers have different personalities and their shopping strategies can be radically different. This guide identifies and describes eight key shopper personalities and provides tips for attracting and engaging each personality type.
This report summarizes the results of CoreMedia’s recent survey on e-Commerce attitudes towards Experiential Commerce and provides practical recommendations for devising and executing an effective content and commerce strategy.
This white paper explains how a consistent, contextual approach to online
engagement can positively impact e-Commerce and explains how companies can integrate contextual content into their broader customer experience approach.