Experience-Driven Commerce

Technology Patterns for e-Commerce Web Deployments


Experience-Driven Commerce

download here

  • Experience-Driven Commerce
Experience-Driven Commerce

Delivering an engaging and informative digital customer experience – particularly when this experience combines both branded content and product data – can be extremely difficult. Since there isn’t a single right answer, our experts have outlined a range of considerations to guide you through the most important integration patterns, with pros and cons of each option, to help with your integration decisions.

This white paper examines the integration patterns that have emerged and compares and contrasts their respective merits. This is not just a topic for solution architects or those with a technical focus but a topic for e-Commerce directors too, as the choices made have a significant impact on business issues.