Content and Commerce Teams - How to Succeed Together, Not Fail Alone
Online shoppers expect to shift effortlessly between commerce, social, marketing, and customer support experiences. This need to blend inspirational and instructional brand content is creating a nightmare for marketers and e-Commerce professionals.
Fast and efficient cross-departmental collaboration between commerce and marketing teams is a critical pre-condition of any successful e-Commerce solution. Overcoming those barriers has allowed some companies to be able to:
increase productivity as much as 75%
see visitor traffic increase by as much as 36%
have multi-channel sales grow by 60%.
In this 20-minute CoreMedia Coffee Break webinar, you will learn how to overcome the business barriers that separate e-Commerce and Marketing Teams so that you can work faster, save money, and delight customers.