One brand, one service, one experience
Com Hem AB is Sweden’s first nationwide triple play operator for Digital TV, Internet broadband and IP telephony. The company broadcasts to a third of Sweden’s households, offering its customers a choice of nearly 200 TV channels.
As a triple play operator, Com Hem generally communicates with customers either via the call center or its online channel. The growth of social media such as mashups, social networking, wikis, blogs, RSS feeds and widgets had been transforming user conversations about content into an increasingly important part of the brand experience. Accordingly, the company decided to focus on empowering its online users.
Read this case study to learn how CoreMedia replaced BEA Web-Logic Portal and Microsoft’s Office SharePoint with a scalable multimedia platform capable of stimulating collaboration between Com Hem and its users while meeting a broader range of customer needs.