Reduce Complexity and Deliver Enhanced Customer Experiences
Today, the nearly $800 billion B2B e-Commerce market is in a state of radical transformation. Increasingly, business buyers expect to be able to browse products online and make digital purchases. Buyers want a digital experience that supports the contractual agreement with the supplier, yet also provides the ability to research, educate, and efficiently transact. CoreMedia works closely with B2B sellers to help them conquer the complexity of online sales – allowing them to deliver visually engaging, multi-channel experiences that include product-related storytelling and personalized content.
Bring B2C quality experiences to the B2B world
As B2C stores have responded to new competitive pressure to deliver ever more engaging and visually appealing online experiences, B2B shoppers are beginning to expect the same kinds of experiences when shopping for goods and services. Business buyers are consumers outside of business hours and have the same expectations and experiences as everyone else. CoreMedia gives B2B sellers the ability to deliver visually engaging, omni-channel web experiences that include product-related storytelling and personalized content.
Engage the Mobile Business Buyer
Business buyers are busy people and their jobs often require them to be on the go. Mobile devices are increasingly a required part of the modern work experience. CoreMedia helps you re-vamp the B2B model for the omni-channel world with mobile experiences and apps. Our solutions let your buyers order (and re-order) wherever they are - during business hours and out of hours.
Increase your Margins by Optimizing the Buyer Journey
Business contracts can be complicated and B2B commerce has unique requirements and processes that are distinct from the typical business to consumer e-Commerce site. There are significant contractual, HR and compliance issues that must be considered. CoreMedia B2B Commerce solutions tame the complexity of the B2B sale online, allowing your customers to self-service for simple transactions so you can deliver in-person service where it really matters. This leads to happier customers and reduced costs per order.
Personalize the Sale with Contract-Aware Experiences
B2B sales are far more customized than the typical consumer deal. Each customer is likely to have their own individual pricing agreements, discount structures, promotional deals and payment terms. CoreMedia makes it easy to present business buyers with targeted content, products, and promotions that
reflects the nature of their business relationship.
Expand your Reach and Open Up New Markets
New competitive pressures from online-only business sells are forcing B2B business to rethink how and where they sell. CoreMedia B2B solutions allow companies to target niche markets with custom landing pages and microsites. We also make it easy for you to take your proposition to international markets by helping you build localized sites with regionalized content and products. Finally, we enable you to increase your reach and gain a new route to market with a range of direct to consumer propositions.
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