Growth by convergent content businessContent is king – today more than ever. Together with the ubiquity of broadband networks, digital content has become truly liquid. For the first time in history, users are able to create, consume and share any type of content virtually anywhere, with advanced multimedia devices enabling a whole new kind of superior content services to become reality. However, the whole content market is at risk. Digital rights management (DRM) is a prerequisite for the distribution of full-track music, sports and video clips to PCs, mobile phones and set-top boxes. Only DRM protects the copyrights of media companies in a trustworthy fashion and secures content revenue for mobile network operators. Multi-DRM secures content anywhere, anytimeDigital rights management is based on technical standards. In mobile business, the rights standards of the Open Mobile Alliance (OMA) are well established, while in fixed-line business of PCs and set-top boxes, Windows Media DRM dominates. CoreMedia's Multi-DRM solution supports both OMA DRM 1.0 and OMA DRM 2.0, as well as Windows Media DRM. CoreMedia DRM enables attractive offers, secures billing and supports peer-to-peer file exchange for viral marketing methods: from gifting to rewards such as bonus points or free minutes for successful recommendations. CoreMedia DRM provides comfortable back office tools to manage business processes between media companies, operators and consumers. And it features modular technology , enabling it to be easily integrated into existing service delivery platforms (SDP). As the global content business is still arranging its workflows, CoreMedia DRM consists of a set of components that can work together even if installed in physically separate environments. This flexible architecture integrates CoreMedia DRM into every existing and future business process, defined by different responsibility assignments between media companies, operators and other DRM actors. 1 billion handsets – worldwide no. 1 in mobile DRMCoreMedia is currently the world’s No. 1 in interoperable digital rights management. The software works seamlessly with almost 500 handsets. And it is already being used by over 20 operators in Africa, America, Asia, Australia and Europe. Scandinavian music wholesaler InProdicon, German download platform Musicload, and Japanese mobile network operator Softbank rely on CoreMedia DRM for their digital music sales. Vodafone, the world’s largest mobile community, uses CoreMedia DRM for its global service delivery platform Vodafone live!. | |