Shop portals with CoreMedia CMS

Competitive edge depends on up to date, easily searchable catalogues

Internet shops offer a far greater range of products than a conventional shop. Keeping this large amount of data up-to-date presents a challenge: faster product cycles, changes in product details, sales for a number of different partners. To master this, operators need a system that finds content fast and immediately updates changes. In addition, it has to offer partners and suppliers clearly-delineated access to the catalogue system, so that they can be included in quality assurance and editorial processes, thereby reducing costs. The system has to be robust enough to handle sudden peaks of high traffic on a single product – during a special offer, for example. Potential customers demand product data to be consistently up-to-date and easy to find and they expect high levels of personalization.

CoreMedia CMS as the content backbone of the online shop

CoreMedia offers excellent scalability and fast access, even in high traffic environments. Our prize-winning FAST search makes it easy for editorial staff and customers to find product data. Automatic, rule-defined positioning and updating of product teasers ensures that personalized promotions get delivered to the right target groups, improving turnover. Suppliers, partners and your own service providers can be given individually-defined authorization for editing content, with securely limited rights, so they can be efficiently integrated in your content-updating workflow.

Thanks to its open interfaces, CoreMedia CMS can be freely integrated into large-scale shop solutions (e.g. Intershop) and other third-party systems. Multi-language shop versions present no problem, thanks to international multi-site management. Add to this the power of CoreMedia Analytics, the unique new Web 2.0 features, including personalized recommendations based on refined user knowledge, plus the proven reliability of CoreMedia DRM for protecting digital content: CoreMedia CMS gives portal operators an array of powerful benefits that is unmatched.

CoreMedia for shop integration – a sustainable investment in a high-revenue future

Leading online shops trust CoreMedia with their editorial content and catalogue data. The CMS has been successfully integrated into leading shop software. Its high-performance, versatile modules ensure that customers who visit the site find and buy what they're looking for. Leading portal operators including O2 and Plus, the major discount retailer, can confirm it.